In a message of sympathy, the insurance company said it understood the heavy losses suffered by traders and other businesses, noting that the damage had affected not only their commercial activities but also their livelihoods and families.
“We recognise the significant losses you have suffered and the impact on your businesses, your livelihoods and your families. During this difficult time, we encourage you to remain strong and hopeful as you work towards rebuilding,” the company said.
Prime Insurance has asked affected clients to visit their nearest branch and report the damage to allow the assessment process to begin.
The company said it would guide policyholders through the claims process and work to ensure they receive compensation promptly, in line with the terms of their insurance policies.
It added that its priority was to support affected clients as they work to recover from the losses and resume their business activities.
The fire broke out at GOICO Plaza on October 10, 2026, starting on the fifth floor before spreading to several lower sections of the building. Merchandise and other property were destroyed in the blaze.
More than 2,000 traders operated in the commercial complex, making the fire a major setback for businesses that depend on the market for their income.
Preliminary assessments estimate the value of destroyed goods and equipment at more than 30 billion Rwandan francs, while the building itself is valued at about 17 billion francs.
Although the fire caused extensive damage, no deaths were reported. Seventeen people were taken to hospital, including two who sustained minor injuries, while 15 were treated for shock.
The cause of the fire has not yet been officially confirmed. Initial accounts from people working in the building suggest that sparks from welding activities may have landed on clothing before the flames spread through the complex.
As investigations continue, affected traders face the challenge of recovering their losses and rebuilding their businesses, with insurance compensation expected to play an important role for those covered by valid policies.
